My logo is a flamingo. I didn’t choose this, it was given to me by a group of teenage boys as a thank you for all the work I had done with them. However, despite originally being a bit perplexed at their choice of logo, I have come to understand how it came about and more importantly to love and embrace my branding!
Back in 2017, my child was taking their GCSE exams. This was such a stressful process for them that I had to wait in the school’s reception area in case something happened and I was needed to provide calming support.
This meant several hours of sitting and waiting, in case I was needed (spoiler – I wasn’t, thank goodness!). So I crafted. I chose small projects I could easily put down if needed. And my main one was cross-stitch. I choose a kit from the Geeky Stitching Company on Etsy.
This was the finished cross-stitch, which now hangs in my office at school. At the same time, I was supporting a fledgeling racing team. The boys (the pupils from my school) were building a racing car with a volunteer engineer (now my boyfriend). At the end of the racing season, the boys and my now boyfriend presented me with this logo as a thank you for everything I had done.
Fast forward 2 years and this logo adorns everything. From my school cup (teachers live off caffeine).
My school apron, which I blogged about here.
Even the racing cars, which we still race, and which I still run (albeit with significantly more pupils).
So in case you wondered why my logo is a flamingo (an engineering flamingo, in case you hadn’t spotted the gear on the wing), now you know!